The AI-generated content we've seen so far is based on a set of simple rules. According to Narrative Science , "Our NLG platform is taught to automatically analyze, interpret and convey information from data just like a business." Providing quill with data such as a summary of a baseball game will allow quill to unfold the story around it. The problem is that the computer can't think for itself. They require our input to work. Ask Quill to write a best-selling novel, and at best it will give you a boring essay that no one will ever read. However, the point of
AI is not to replace humans. As ghost mannequin effect explained by Stuart J. Russell and Peter Norvig, authors of Artificial Intelligence: A Modern Approach , the most popular textbook on this subject , it is "to mimic the cognitive functions associated with the human mind." The goal of AI is to make work easier and focus on human strengths. Therefore, using AI to enhance your content marketing strategy is not a replacement for us, but a complement to us. Click to tweet With that in mind, let's see what kind of content we can offer to our new friends with artificial intelligence. References: 27 Quick Content Marketing Tips to Increase Traffic [Infographics] How to measure content marketing
ROI with Google Analytics 10 CMS Features to Facilitate Content Marketing Strategies Three Ways to Use AI to Build Convenience Brands The best type of content for content marketing utilizing AI 1) Create a human-like report One of the most useful implementations you can find in AI is report generation. Not only can you save time with computer-generated reports (which is an activity of little value in itself), but you can also analyze the results and present them to executives, and actually use those insights to be productive.